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Xplor Mariana Tek Blog: Marketing

Marketing

March 09 2026

4 min read

Exploring The Boutique Fitness Scene in Sunny Southern California

by Julie Sippy

From the conversations at CHFS to the studio floors of LA and Orange County, SoCal is one of the most dynamic boutique fitness markets in the world.

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boutique fitness scene in southern california
Technology

July 31 2023

3 min read

The Value of Marketplace Apps: Working together to fill your studios

by Xplor Mariana Tek

What if you could guarantee your studio would be seen by thousands of potential customers every day, while saving you ….

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two ladies recording fitness video content
Marketing

July 27 2023

14 min read

Fitness Content Ideas for Studios and Gyms

by Xplor Mariana Tek

Looking to give your fitness content a serious glow-up as a gym or studio owner? Nowadays, being a standout in ….

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an African American athlete giving high-five to his friend at a gym
Marketing

June 28 2023

3 min read

Customer Retention Strategies: In-App Class Counts and Achievements

by Xplor Mariana Tek

Keeping your clients engaged and committed to a fitness routine can be a constant challenge for many boutique studios. One ….

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Marketing

June 02 2023

3 min read

How Mariana Tek’s Forte Video Integration Can Simplify Your Studio’s Live Stream Classes

by Xplor Mariana Tek

The new year is approaching, meaning your studio is probably preparing for the resolution rush. With social distancing still being enforced, ….

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Marketing

March 15 2023

3 min read

4 Ways to Promote Your Studio’s Online Offerings

by Xplor Mariana Tek

You did it! You figured out how to offer online workouts to your members and prospects. You now have a ….

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Built on Fitness Show banner
Marketing

March 15 2023

6 min read

Built on Fitness Show Episode 6 Recap: Attracting Your Clients Back Through a Pandemic

by Xplor Mariana Tek

A positive outlook on new marketing strategies brought to light by the pandemic. In the latest Built on Fitness episode, Stewart ….

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Marketing

March 15 2023

3 min read

Livestream Fitness Classes: The Next Best Thing

by Xplor Mariana Tek

On-demand classes are great. But you can really connect with your members if you provide a live option. And that’s where livestream ….

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A group of people working out
Marketing

March 15 2023

5 min read

How to Engage New Studio Members and Why It’s Super Important

by Xplor Mariana Tek

The relationship between a fitness boutique studio and its members is like any other lifelong friendship or relationship in your ….

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a closeup image of someone's feet cycling on a stationary bike
Marketing

March 15 2023

5 min read

Gamify Working Out: 4 In-Studio Trends

by Xplor Mariana Tek

Boost Your Studio’s Revenue and Improve Loyalty with Gamification Some would consider fitness and physical activity to be a chore, ….

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a closeup photo of a girl's hands using a cell phone
Marketing

March 15 2023

4 min read

Gamify Fitness: 4 Products to Enhance Your Studio Experience

by Xplor Mariana Tek

You know you want to explore new ways to excite and engage members at your studio.You’ve heard about gamification—essentially turning ….

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Marketing

March 15 2023

4 min read

Built On Fitness Show Episode 5 Show Summary: Social Media Marketing Strategies

by Xplor Mariana Tek

To grow your studio, you need to go where the people are. And the people are on Facebook and Instagram.  ….

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A group of people looking at the camera in a fitness studio
Business

February 13 2023

10 min read

8 Ways to Supercharge Member Retention & Fuel Your Studio’s Growth

by Xplor Mariana Tek

Why is member retention so important? When you think about marketing your boutique studio, your focus immediately goes to attracting ….

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