JUST RELEASED | 2027 Mariana Tek Boutique Fitness Trends Report: DOWNLOAD NOW
Maddy Crouch
Sr Product Marketing Manager, Fitness & Wellbeing
Maddy Crouch is an experienced B2B SaaS marketer with a passion for helping boutique fitness businesses grow through smarter technology and data-driven strategy. She brings years of experience in product marketing, brand building, and go-to-market strategy. Outside of work, you can find Maddy chasing her dog, cooking up a storm in her kitchen, or sweating through a HIIT class.
6 Metrics Every Boutique Fitness Studio Owner Should Track
by Maddy Crouch
In boutique fitness, every class, every member, and every decision counts. That’s why we built the new Mariana Tek Insights Dashboard—a powerful command center designed to give studio owners instant clarity on the numbers that matter most.
The indoor cycling industry in the United States is one of the fastest growing segments of boutique fitness. Riders are looking for more than a workout.