eBook
eBook: 2026 Boutique Trends Report
With nearly 40 pages of industry insights, user data, and expert interviews, Mariana Tek’s Boutique Fitness Industry Report is your guide to growth in 2026 and beyond.
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Resources
eBook
eBook: 2026 Boutique Trends Report
With nearly 40 pages of industry insights, user data, and expert interviews, Mariana Tek’s Boutique Fitness Industry Report is your guide to growth in 2026 and beyond.
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Report
Protected: Data Hub
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eBook
eBook: The Definitive Guide to Gamification for Boutique Fitness
In the dynamic world of fitness, gamification has emerged as a powerful tool to enhance engagement and help individuals achieve their fitness goals. By integrating game elements into physical activities, fitness apps, and wearable devices, boutique fitness studios and fitness enthusiasts can create a more enjoyable and motivating fitness journey. Here’s how you can leverage fitness gamification to drive success in your health and fitness endeavors.
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Webinar
Webinar: Run a Smarter Studio in 2025: Trends and New Tools
Running a fitness studio is part art, part science—and the data can help you do it smarter. In this webinar, we share boutique fitness industry insights and how you can use that information to grow your business in 2025.
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Report
Report: Trends in Boutique Fitness: Northeast Metro Region
Mariana Tek analyzed user data from five major North American markets: Boston, New York City, Philadelphia, Toronto, and Washington DC.* Benchmark your studio and build new strategies for success using these regional metrics.
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Webinar
Third Space: Why Community is Important to Clients and Good for Business
Boutique fitness studios are filling a huge need for real human connection in today’s digitally exhausted culture. As a studio owner or operator, building a strong community is all about being present for your customers in the moments that matter.
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Report
Report: Trends in Boutique Fitness: Southeast US Region
Mariana Tek analyzed user data from 10 boutique fitness hotspots in the Southeast US region. Get all the data here.
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eBook
eBook: Ten Key Moments That Convert New Clients Into Brand Loyalists
The start of a new year brings fresh faces to your studio, ready to embrace their goals. Are you prepared to make these newcomers feel welcome, supported, and inspired to return long after January?
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Webinar
Webinar: Intro Offers That Convert
Craft the perfect intro offer You’ll discover key components of a successful intro offer, including pricing strategies, offer duration, and ….
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eBook
New Year, New Clients: A Checklist to Drive Conversion
The start of a new year brings fresh faces to your studio, ready to embrace their goals. Are you prepared to make these newcomers feel welcome, supported, and inspired to return long after January?
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eBook
eBook: Mariana Tek Boutique 2024 Fitness Trends Report
Unlock the future of boutique fitness with our 2024 Boutique Fitness Trends Report. Inside, you’ll find data-driven insights, emerging fitness trends, and expert advice to help your studio grow and succeed. Whether you’re aiming to attract more clients, expand your offerings, or boost retention, this guide offers the essential strategies you need to stay competitive in today’s dynamic market.
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eBook
A Studio Owner’s Guide to a Successful Launch
There’s no exact career path that leads to being a successful boutique fitness studio owner. The real common ground is passion, tenacity, and eagerness to learn. The Mariana Tek team of former instructors and studio marketers–plus four successful studio founders –have shared their top learnings, helping you to fast-track launching your new studio!
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