Trends
Boutique Fitness Isn’t in Crisis. It’s Maturing.
The boutique fitness industry is evolving, and consumer expectations are shifting. Learn how to mature your brand along with the market.
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Xplor Mariana Tek Blog
Technology
The Value of Marketplace Apps: Working together to fill your studios
What if you could guarantee your studio would be seen by thousands of potential customers every day, while saving you ….
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Marketing
Fitness Content Ideas for Studios and Gyms
Looking to give your fitness content a serious glow-up as a gym or studio owner? Nowadays, being a standout in ….
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Studio Management
Built On Fitness Show Episode 2 Recap: Strategies for Client Engagement and Acquisition
Client acquisition and engagement has never been more difficult. COVID has pushed studio owners into a virtual fitness world, and ….
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Marketing
Customer Retention Strategies: In-App Class Counts and Achievements
Keeping your clients engaged and committed to a fitness routine can be a constant challenge for many boutique studios. One ….
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6 Creative Ways to Beat the Summer Slowdown with Examples from Boutique Fitness Studios
As the temperature rises and vacations are planned, boutique fitness studios often experience a dip in attendance and revenue during ….
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We Have Lift-Off: Perkville Loyalty and Referral Platform Now Available in Xplor Mariana Tek’s 5th Tab
As a fitness studio owner, you’re always looking for ways to attract new members and retain existing ones. Two of ….
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Marketing
How Mariana Tek’s Forte Video Integration Can Simplify Your Studio’s Live Stream Classes
The new year is approaching, meaning your studio is probably preparing for the resolution rush. With social distancing still being enforced, ….
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Fitness Influencer Marketing: Work with Local Influencers
Since influencers are by definition, people with influence over a certain sector of people, working with them can add both ….
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Studio Management
Schedule Management in the Fitness Industry for On the Road or Stationary Businesses
The fitness industry is unlike any other when it comes to scheduling. In what other industry is it commonplace to ….
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Top 5 Fitness Challenge Ideas for Boutique Fitness Studios: Real-World Examples Included
It’s a well-known fact in the fitness industry that hosting fitness challenges for your gym or studio members can be ….
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5 Strategies for Fitness Studios to Improve Retention Using Customer Engagement Scores
How To Calculate a Customer Engagement Score Customer engagement is a continuous process of interacting and communicating with your customers ….
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7 Fitness Studio & Gym Advertisement Ideas with Examples
We all know that advertising your fitness studio is an essential part of maintaining and growing your business. But let’s ….
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