Xplor Mariana Tek Blog: Marketing

Marketing

March 09 2026

4 min read

Exploring The Boutique Fitness Scene in Sunny Southern California

by Julie Sippy

From the conversations at CHFS to the studio floors of LA and Orange County, SoCal is one of the most dynamic boutique fitness markets in the world.

boutique fitness scene in southern california

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Marketing

March 21 2024

7 min read

Pilates Marketing: 6 Strategies Every Studio Owner Needs

by Julie Sippy

Are you a passionate Pilates enthusiast dreaming of transforming your love for the practice into a successful business? Or maybe ….

Marketing

March 21 2024

5 min read

Learn How to Elevate Your Gym, Studio at In-Person Events 2023

by Julie Sippy

After nearly 3 long years, boutique fitness events are back in full swing. Covid-19 shut down in-person events and changed ….

a girl walking on treadmill while checking her smart watch

Studio Management

March 21 2024

5 min read

Fitness Challenge Ideas: How to Run Them Like a Pro

by Julie Sippy

Competition is woven into the fabric of fitness. From the professional athlete level all the way down to competing with ….

Technology

July 31 2023

3 min read

The Value of Marketplace Apps: Working together to fill your studios

by Xplor Mariana Tek

What if you could guarantee your studio would be seen by thousands of potential customers every day, while saving you ….

two ladies recording fitness video content

Marketing

July 27 2023

14 min read

Fitness Content Ideas for Studios and Gyms

by Xplor Mariana Tek

Looking to give your fitness content a serious glow-up as a gym or studio owner? Nowadays, being a standout in ….

an African American athlete giving high-five to his friend at a gym

Marketing

June 28 2023

3 min read

Customer Retention Strategies: In-App Class Counts and Achievements

by Xplor Mariana Tek

Keeping your clients engaged and committed to a fitness routine can be a constant challenge for many boutique studios. One ….

Marketing

June 02 2023

3 min read

How Mariana Tek’s Forte Video Integration Can Simplify Your Studio’s Live Stream Classes

by Xplor Mariana Tek

The new year is approaching, meaning your studio is probably preparing for the resolution rush. With social distancing still being enforced, ….

Marketing

March 15 2023

3 min read

4 Ways to Promote Your Studio’s Online Offerings

by Xplor Mariana Tek

You did it! You figured out how to offer online workouts to your members and prospects. You now have a ….

Marketing

March 15 2023

6 min read

Built on Fitness Show Episode 6 Recap: Attracting Your Clients Back Through a Pandemic

by Xplor Mariana Tek

A positive outlook on new marketing strategies brought to light by the pandemic. In the latest Built on Fitness episode, Stewart ….

Marketing

March 15 2023

3 min read

Livestream Fitness Classes: The Next Best Thing

by Xplor Mariana Tek

On-demand classes are great. But you can really connect with your members if you provide a live option. And that’s where livestream ….

Studio Management

March 15 2023

4 min read

BrandBot and Mariana Tek – 4 Reasons to Use this Dynamic Duo

by Xplor Mariana Tek

If you’re a gym or fitness boutique studio owner, you’ve probably tried your fair share of programs and platforms that ….

Marketing

March 15 2023

5 min read

How to Engage New Studio Members and Why It’s Super Important

by Xplor Mariana Tek

The relationship between a fitness boutique studio and its members is like any other lifelong friendship or relationship in your ….